“I don’t have a starry-eyed view of the world”

Alumni Portraits

Even as a child, Suzanne Thoma knew what it meant to carry on in the face of resistance. Her skill, endurance and ambition have marked out her rise to the top as CEO of BKW.

Profil Suzanne Thoma

Suzanne Thoma’s ascent to the summit of BKW, Switzerland’s third-largest energy company, is a story of both overcoming obstacles and an enduring sense of belief. Her upbringing in the 1970s took place in Canton Zug, in a part of central Switzerland that was holding fast to the societal conventions preventing women from straying far beyond a life of domesticity. The day on which her older sister’s teacher phoned the girls’ mother is etched onto her memory.  Her sister had passed the examination to get into grammar school – but, as he put it, “you don’t need qualifications to peel potatoes”. Even back then, Thoma recognised the outrageousness of idle words like these. The confirmation in her eyes that women could make something of themselves came in 1979, when Margaret Thatcher was elected prime minister of the United Kingdom. It marked a watershed event for Thoma, plus a welcome insight into the future she could have: Thatcher was a European and, instead of coming from a royal dynasty, was a member of the middle classes – just like Thoma.

The search for “Bold New Horizons”

Thoma expressed an early interest in politics, economics and the business world. Then the 1980s dawned, a golden era for market liberalisation and greater entrepreneurial freedom: “Back then, I could sense that the most important changes in society stemmed from the economy.” Given her insights, it is fair to ask why she chose not to follow up her Matura university entrance qualification with studies in economics at an institute like the University of St. Gallen – considered by many to be the key to a career in business. “I don’t really think that’s a big deal,” says Thoma. “Just take a look at the management boards of Swiss companies. A huge number appoint ETH graduates.” At that time, however, her reasons for pursuing engineering studies were different. A teacher at her grammar school had sparked Thoma’s interest in chemistry – and her father, an ETHeducated physicist, was harbouring a desire for his daughter to go and study a “proper” subject. For him, this meant attending ETH. When she ultimately got hold of the university’s prospectus, bearing the German title “Kühne Dimensionen” – “Bold New Horizons” – she knew she was where she belonged. Thoma remembers the first two years of her chemical engineering degree as a time of tribulations: “Unfortunately, I was a bit late in realising that I wasn’t at the top of the class any more, like I had been at school.” She saw the light after the first semester, recognising that good results were only going to come if she genuinely dedicated herself to the course – despite the fact that, unlike her all-male cohorts, she didn’t see herself as a chemistry geek. Thoma persisted in spite of patronising remarks from professors and a lack of solidarity in her class: “This period really shaped me. It was crucial in setting me on my career path. Every career presents difficult situations where it’s worth sticking things out.” This is a characteristic which she feels is sadly lacking in today’s Generation Y – with one notable exception, as she emphasises: At BKW, we readily appoint ETH graduates even if they have had to battle through their studies with only average marks.” Thoma opted for a doctorate after her course of studies, despite a lack of academic ambition. “I wanted to work in a major company – and in the world of chemistry at that time, you were nothing without ‘Dr’ in front of your name.” Over three years, she conducted research into improving mixing systems in the context of scaling up production reactors. In addition to her practical work on containers that in some cases measured a cubic metre, she attended a two-year supplementary educational course in economics.

“I’m sometimes stunned at the decision I made back then.”Suzanne Thoma

Even with a double workload, this period in Thoma’s life gave her plenty of scope for socialising as she got to know fellow female students who had come from abroad to pursue a doctorate at ETH – and it gave her more time for discussions about economics and politics. In 1990, she took up her first job as a process engineer at Ciba Spezialitätenchemie AG (now BASF AG) in Basel. Before long, her boss packed her off to Taiwan for a two-year project in which she put a production plant for plastic additives into operation. It was a technical, organisational, regulatory and cultural obstacle course – and it suited Thoma down to the ground.

The strategy pays off

Thoma’s return to Switzerland saw a tempting offer come through her door: a new internal position in investor relations. While this would have meant working closely with company executives, extensive travel and meeting interesting people, in the end she accepted the counter-offer from her group and headed back into the applications laboratory, where she went on to deal with issues raised by customers. Thoma sums up her thoughts: “Today, I’m sometimes stunned at the decision I made back then. But at that point, I realised it was important to know at least one field of business inside out. If you maintain a general view from the top, surveying everything below, over the long term you won’t learn enough about how business works.” Her strategy paid off. Four years later, she was promoted to head of her business unit, in charge of 250 staff members. This was the point at which her career took off, with a promotion first to a larger business unit, then to the staff of the then-CEO – followed by her decision to leave Ciba Spezialitätenchemie AG and become CEO of Rolic Technologies AG. Later, she took the helm in the automotive supply arm of the WICOR Group.

 “I’m sometimes stunned at the decision I made back then.”Suzanne Thoma

Advocate of the energy revolution

“Eventually, I wanted a bigger challenge and something more in tune with the major issues affecting society,” recounts Thoma. In 2010 she joined BKW as a member of the Executive Board and Head of Networks Division. Her rise to CEO came three years later. Thoma spearheaded a radical transformation of BKW and redefined its corporate strategy, a move which included changes to the Executive Board and the second management tier, and led Swiss business magazine Bilanz to nickname her “The Sweeper”. Since ascending to the role, Thoma has advocated a revolution in how we use energy. She also took the decision to remove Switzerland’s Mühleberg nuclear power plant from the grid and dismantle it by 2019. “But don’t get me wrong, I don’t have a starry-eyed view of the world. As CEO, my job is to make BKW fit for the future and ensure its growth.” A transition to new forms of energy, she believes, is an important factor in achieving this. Thoma campaigns for more than just a restructuring of energy supply infrastructure nowadays, however: she also promotes an improvement in work-life balance. Although in the past she felt uncomfortable being viewed as the representative of successful women everywhere, she has since come to use this ambassadorial role very consciously. "Back then, I refused to come down on the side of either family or career.” Today, she wants to show young, ambitious women that she has never regretted this decision. Thoma herself has two adult daughters, both of whom are following in their mother’s footsteps by studying at ETH Zurich. And her feelings are clear: “I’m incredibly proud of them.”

ABOUT

Suzanne Thoma studied chemical engineering at ETH Zurich and also received her doctorate in this field. At Ciba Spezialitätenchemie AG, now BASF AG, she was employed for some ten years in leading roles both in Switzerland and abroad. As CEO of Rolic Technologies AG, she led a start-up firm specialising in high-tech materials and technology licensing, primarily supplying Asian electronics corporations. Until 2009, Thoma headed up the international automotive supply arm of the WICOR Group in Rapperswil, Switzerland. Since 2010, she has served as a member of BKW AG’s Executive Board, and was appoint- ed CEO in 2013.